McGladrey – Print campaign

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McGladrey is a leading provider of assurance, tax and consulting services focused on the middle market. With expertise in specific industries, they help guide companies through complex business challenges.

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“Jenga”

In an effort to increase awareness for McGladrey, this print ad pairs the intricate game of Jenga with commercial real estate, showing that this licensed CPA firm can handle even the most complicated real estate transactions.

 

 

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“Rollercoaster”

The retail industry is filled with unexpected turns, but this print ad shows that with McGladrey’s expertise, middle-market retailers are better able to navigate the changing business landscape.

 

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“Ferris Wheel”

Continuing to brand McGladrey as a leader for specific middle-market industries, this print ad highlights the firm’s extensive experience in tracking market cycles to anticipate opportunities for food and beverage companies.

 

And another alternate image that went in Restaurant-specific publications

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